- Over 24,000 trade visitors to electronicChina with PCIM China and the parallel event SEMICON China in Shanghai
- PCIM China with the world’s leading companies and over 450 participants at the conference
- electronicChina Forum and international Cooperation Forum attract many visitors

The excellent development of the Chinese market is reflected in the continued success of electronicChina, International Trade Fair for Components, Assemblies, Electronics Production and Photonic Technologies with PCIM China conference, which took place at the Shanghai New International Expo Centre (SNIEC) from 12 to 14 March 2003.  Following its première last year, electronicChina 2003 was held simultaneously with the SEMICON China Exhibition and Conference on the subject of semiconductor production.  With a total of 30,000 sq.m (gross) of exhibition space and 24,000 visitors, electronicChina with PCIM China and SEMICON China 2003 together became the country’s largest event for electronic components and assemblies, electronics production and photonics, power electronics, and also semiconductor materials, components, and services.

The strategic joint venture involving MMI (Munich Trade Fairs International) and SEMI, the international semiconductor association, has thus paid dividends.  electronicChina and SEMICON China more than met the industry’s expectations, and with their comprehensive spectrum have now acquired a firm place as the most important platform for the Chinese electronics industry.

48 per cent of the 260 exhibitors at electronicChina came from the People’s Republic of China.  The majority of the remaining 52 per cent were from the USA and Japan, followed by Germany, Taiwan, and Hong Kong, each with their own pavilion.  The exhibitors were very pleased with the level of the contacts they made at electronicChina with PCIM China.  Gelja Marschner, marketing communications manager for electronic modules at Tyco Electronics, praised in particular the Asian presence: “We had many prospective customers on our stand, above all from PR China, SAR Hong Kong and Taiwan, and also Japan, Korea and other Asian countries, I’m pleased to say”.  Dr Wilfried L. Weber, R&D manager at Powersem, was also highly satisfied.  “Most of the people we talked to were Chinese, but a few trade visitors also came from Japan and Korea.  Our taking part in this event will further advance our business activities in China.”  The trade fair went equally well for numerous first-time exhibitors such as Diotec of Heitersheim (Germany) and Eldre of Rochester (USA) – both have already announced that they will be back next year for electronicChina 2004.

As last year, electronicChina was held in conjunction with PCIM China, International Conference and Exhibition for Power Electronics, Intelligent Motion, and Power Quality.  The exhibitors there, among them leading companies in power electronics from the USA, Europe, and Asia, and this year also some from Japan, were extremely pleased with the number and quality of the visitors.  The conference was attended by 450 people, more than twice as many as last year.  As Christine Zieroth, sales and marketing director conferences & exhibitions for the organizer ZM Communications, summed it up, “The success of the PCIM China Conference and Exhibition has reinforced our decision to continue our commitment in China.  We’ve already carried out strategic talks, so as to match what we offer even better to the needs of the Chinese market for power electronics.”

The electronicChina supporting events were very well received by the visitors.  The company presentations and lectures by experts at the electronicChina Forum met with considerable interest.  Among the topics was innovations and challenges in mobile communications.  “The Forum was well tailored to the visitors’ needs, with its mixture of technological and market-oriented topics”, as the organizer Dr Bernd Fodi of ZVEI, the central association for the German electrical and electronics industry, analysed the situation.  “For next year we’re planning a wider range of lectures and seminars on specific topics”.  The international Cooperation Forum, where suitable business partners in China and other countries can meet each other, also went very successfully for the companies taking part.  Numerous match-making talks were arranged between Chinese and German companies, and many have already produced tangible results.

About electronicChina and Global electronics
electronicChina is the key regional fair for components, assemblies, electronics production and photonic technologies.  It is part of Global electronics, MMI’s international electronics network.  That includes trade fairs around the world and also an internet portal.  The key world fairs electronica, Productronica, and Laser.World of Photonics present the major international trends in Munich.  The key regional fairs componex/electronicIndia, electronicAsia, electronicChina, and electronicAmericas build on the know-how gained in these events, with product ranges matched to local market requirements.  Global electronics is a dynamic network that is constantly opening up future markets and regions.  From 2003 the international network will be enlarged by Embedded in Munich and FiberComm (for optical information and communications technologies), both held in Munich, and from 2004 by electronicaUSA in San Francisco and electronicaJapan in Tokyo.

The internet portal http://www.global-electronics.net/ is a unique platform for the international electronics industry. Its core is the Enterprise Index with more than 7,500 registered international companies from all areas of electronics. Furthermore the portal offers up-to-date industry news and market data, product innovations and applications direct from the industry as well as information on all fairs.  Global electronics is a powerful network with over 7,500 exhibitors and more than quarter of a million visitors all over the world.

Munich Trade Fairs International (MMI) is one of the world’s leading trade-fair organizers. Every year, the company stages more than 30 trade fairs for the investment goods and consumer goods industries as well as high-tech events for electronics, photonics, information technology, analysis, and product engineering.  In 2002, more than 30,000 exhibitors from over 90 countries and almost two million visitors from over 160 nations took part in fairs in Munich.  MMI also organizes trade fairs in Asia and South America.